Re: Dog Star Man and L. L. Bean & LEVI'S

From: Jeff Kreines (email suppressed)
Date: Sat Dec 19 2009 - 23:03:52 PST

On Dec 20, 2009, at 12:18 AM, Melissa Parson wrote:

> yes the audio is from a 36-second wax cylinder recording of what is thought to be Whitman's voice reading four lines from the poem "America." to sell Levis!

Here's one of the images that they appropriated:

Then there's another ad using a different poem -- Pioneers! O Pioneers!

This is very different than the arty B&W one -- this one includes a Nazi salute (that's how I read it) and a lot of young model types -- can people actually afford real Levis these days? They aren't like the old ones...

For info on FrameWorks, contact Pip Chodorov at <email suppressed>.